Take homes from the National Digital Forum (NDF2009) in New Zealand

It was long way to New Zealand from Brighton, three planes, 28 hours and a lot of movies, but it was worth it. The people are friendly, the landscape breathtaking and the coffee is fantastic. Add to this the National Digital Forum itself and you have a recipe for a really fun, thought provoking and stimulating week.


above: Penny Carnaby (National Library) and John Garraway (NDF Chair)

Thanks to the British Council, I was sponsored to come over and invited to do a keynote on the afternoon of the NDF’s first day. The conference venue was in the truly wonderful Te Papa museum and I was one of three international speakers, the others being Daniel Incandela (Director of New Media, Indianapolis Museum of Art) and Nina Simon (Museum 2.0 blog).


above: Te Papa wall outside conference “Embrace the past. Prepare now to shape the future”

Daniel opened with a very witty account of the transformation he has overseen of the IMA’s online presence and production. In particular the great use of personalities, narratives and stories told using low cost video but with high production values). He comes from a background like myself of video production and I totally related to his insistence on voice, opinion, humour trumping over the technology.

Nina (a woman after my own heart) talked about audience, mostly from the point of view of the physical exhibition but the issues translate to the online world very easily. The spoke of the importance of framing the ‘right’ question as a way to draw people in to an idea. She also got the whole conference on its feet, sharing skills and seeking advise in the one-to-one, with the reward for a a successful skill swap of banging a huge gong hanging on the stage. See the visual evidence of my successful sharing here!


above: me and my big slides!

For my slot, I told the story of Culture24 over the last ten years, what we set out to do, what we actually did, what worked, what didn’t and what next. I also looked back on the duplication, lack of strategy, leadership and sustainability in UK digital cultural online. Ending with what I see as possibly the start of some real change in 2009 thanks to the following:

MLA digital principles published
Arts Council state digital opportunity as a key priority
National Museum directors speak out to say future for museums lies with Internet
MA conference, first year they have had a strand on ‘digital change’

You can see the slides of my talk, which are in two parts here: Part One / Part Two.

It seems from the Twitter back channel and the face to face chat that the stories were appreciated, which coming from such a highly skilled and digital literate group of people was a real compliment.

Also enjoyed hearing about the excellent stuff they are doing at the DigitalNZ (part of the National Digital Library). Their work with API’s, data aggregation and date sharing is really innovative for the cultrual sector and I for one an watching their space with interest.

Same applies to the stuff that Liam Wyatt from Wikimedia Australia is talking about concerning how to engage the GLAM sector more effectivly with Wikimedia. His recent blog posts on the low hanging fruit in this area are really interesting.


above: Liam Wyatt (Wittylama) and Phillipa Tocker

Finally, this has got to be the best badge ever ….

Thanks to the British Council, Te Ara, NZlive and the NDF committee for their support and for making the trip both possible and worth it.

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One thought on “Take homes from the National Digital Forum (NDF2009) in New Zealand

  1. Pingback: Looking back over the development of Culture24 over the last ten years (the video) « Jane Finnis

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